Hockey Canada's new logo unveiled
by James Mirtle on Aug 17, 2009 5:39 PM CDT
71 comments
Well, there it is, the new logo. There are even a couple mooses thrown in for good measure (click above for the large version) making it about as Canadian as can be. (Hockey Canada has a funky time line of all the country's international sweaters that's worth a look, too.)
They're for sale now here (and soon everywhere) for $135 for a replica and a whopping $400 for an authentic.
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I like it!
‘Course, the Hockey Canada shirt/hat combo I got in Prince Rupert a couple weeks ago are now outdated… looks like I’m going to have to start saving my pennies again.
You are validating my inherent mistrust of strangers.
by zyllyx on Aug 17, 2009 5:54 PM CDT reply actions 0 recs
What brought you up to Rupert, Z, if I may be so bold? It’s about as unArizona as you can get.
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 17, 2009 6:36 PM CDT up reply actions 0 recs
Alaskan cruise! Prince Rupert was very nice but someday I want to venture to a “real” Canadian city (as my buddy from Toronto likes to tease me). But I did get to see a sporting goods store with hockey equipment while I was there – which, for those of you who aren’t from around here, is about as amazing a sight to an Arizonan as a cactus field in Saskatchewan. :P
You are validating my inherent mistrust of strangers.
by zyllyx on Aug 17, 2009 6:49 PM CDT up reply actions 0 recs
I count 15 maple leaves inside the main logo which is, of course, a maple leaf. Is that enough?
by dzuunmod on Aug 17, 2009 6:13 PM CDT reply actions 0 recs
Nope, that’s why the sticks from the KHL logo are in the smaller maple leaf dead centre.
by Ryan Classic on Aug 17, 2009 6:22 PM CDT up reply actions 0 recs
just a guess
the ten small ones for the provinces, the three at the top for the provinces, and the other two because you can never have enough
by Hansmoleman on Aug 17, 2009 6:51 PM CDT up reply actions 0 recs
Maybe that’s too obscure, but Canada has won a total of 16 Olympic medals in hockey, between the men and the women (9 gold, 5 silver, 2 bronze). Maybe the 16 total maple leaves are linked with that?
by Habs on Aug 17, 2009 8:21 PM CDT up reply actions 0 recs
That kinda makes sense now that you mention it…
by dzuunmod on Aug 18, 2009 11:22 AM CDT up reply actions 0 recs
a bit
hokey, and customized to Vancouver, but overall I like.
"Life is just a place where we spend time between games. Hockey is where we live, where we can best meet and overcome pain and wrong and death." - Fred Shero
by Karina on Aug 17, 2009 6:27 PM CDT reply actions 0 recs
Customized to Vancouver? how do you figure?
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 17, 2009 6:34 PM CDT up reply actions 0 recs
The artwork inside the maple leaf is particular to the Vancouver area, I believe.
Independently, I like the maple leaf logo, and I like the artwork. Together, I am not a huge fan. Its just too busy for a hockey jersey.
by Resolute on Aug 17, 2009 6:39 PM CDT up reply actions 0 recs
You’re right. The artist is from the Musqueam band, whose reservation is located in the south-west corner of Vancouver.
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 17, 2009 7:09 PM CDT up reply actions 0 recs
Because the city is littered with First Nations art. Look at the Canucks logo as an example. Vancouver celebrates First Nations culture quite a lot.
classicblog.net
by Ryan Classic on Aug 17, 2009 6:39 PM CDT up reply actions 0 recs
Are there a lot of prominent tribes in the Vancouver area? I know there is a rich history of Native art and culture in the Pacific Northwest, but I’m curious if the peoples are still highly visible in the modern society.
"Be kind, for everyone you meet is fighting a great battle." -- Philo of Alexandria
by Baroque on Aug 17, 2009 6:48 PM CDT up reply actions 0 recs
Well, when I was in Prince Rupert there were totems everywhere – natch, those are largely for the tourists but we did notice in the literature that the First Nations are widely represented in BC.
You are validating my inherent mistrust of strangers.
by zyllyx on Aug 17, 2009 6:51 PM CDT up reply actions 0 recs
It’s pretty similar to the rest of the Pacific Northwest. Vancouver embraces it more than other large cities like Seattle, but it’s mostly scattered throughout the city rather than highly concentrated. You’ll probably see it emphasized during Olympic coverage. UBC has a longhouse that’s used for a number of private ceremonies, and the campus even hosts conferences for First Nations tribes to convene.
classicblog.net
by Ryan Classic on Aug 17, 2009 6:56 PM CDT up reply actions 0 recs
Unlike the R.O.C. British Columbia is largely unceded First Nations territory.
by yrmom on Aug 17, 2009 7:55 PM CDT up reply actions 0 recs
Carey Price is from the Vancouver area and his mother is a former chief of the Ulkatcho First Nation. You can see his ties to the First Nations represented on his mask.
by Habs on Aug 17, 2009 8:23 PM CDT up reply actions 0 recs
Okay, okay, as a native British Columbian, I’ve gotta interject here. We’re using the term “Vancouver area” a little too liberally here, as a place like Anahim Lake, where Price is from, is about a 12 hour drive away.
The province as a whole has plenty of native influence, but much of the art is from coastal tribes (many on Vancouver Island) and the Interior. B.C.’s population is about 4.5 per cent native, but very little of that is actually in the City of Vancouver.
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 17, 2009 8:34 PM CDT up reply actions 0 recs
That’s what I was trying to get at, but explained way better. The city of Vancouver celebrates the heritage but isn’t a concentration of First Nations culture. Also, agreed on the liberal use of “Vancouver area.” I’m not entirely certain where the Musqueam band (see a few comments up) is, but I’m pretty sure the south-west corner of Vancouver proper is basically Marpole, not exactly a native hotbed.
classicblog.net
by Ryan Classic on Aug 17, 2009 9:35 PM CDT up reply actions 0 recs
The Musqueam are the one exception. They’re the only Indian band within the city, on a reserve “located south of Marine Drive near the mouth of the Fraser River.”
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 17, 2009 9:50 PM CDT up reply actions 0 recs
Ah, there it is, right between Marpole and UBC Endowment Lands. I keep thinking Marine Drive is directly along the coastline, and anything else along the way is more Endowment Lands. UBC has a ton of private land, it’s easy to take a blind eye to it when you shuttle to or from the campus for work or school.
classicblog.net
by Ryan Classic on Aug 17, 2009 10:03 PM CDT up reply actions 0 recs
Thanks for the information
My knowledge of BC is restricted to The Beachcombers and Jim Hughson’s hockey broadcasts.
by Exit716 on Aug 18, 2009 6:00 PM CDT up reply actions 0 recs
By the way, James...
…the plural of “moose” is “MOOSEN!” Many much moosen!
(I can’t be the only one who appreciates Brian Regan around here, am I?)
You are validating my inherent mistrust of strangers.
by zyllyx on Aug 17, 2009 6:53 PM CDT reply actions 0 recs
haha
one of my favorites. german! germain! germain jackson! jackson 5! tito!
"A man of genius makes no mistakes. His errors are volitional and the portals of discovery." - James Joyce
by hocke26 on Aug 17, 2009 7:01 PM CDT up reply actions 0 recs
Where does serbia come into this?
by J. Michael Neal on Aug 17, 2009 11:21 PM CDT up reply actions 0 recs
It reminds me a lot of the double-headed eagle of Tsarist Russia in a way – I think because it is so ornate and obviously symbolic (with the maple leaves, moose, beavers, salmon, and hockey players).
"Be kind, for everyone you meet is fighting a great battle." -- Philo of Alexandria
by Baroque on Aug 17, 2009 6:55 PM CDT reply actions 0 recs
I think “baroque” really is the best term for this logo design, Baroque.
"Sweet Zarley Zalapski, Batman!"
by ZarleyZalapski on Aug 17, 2009 6:58 PM CDT up reply actions 1 recs
I totally agree. Glad I’m not the only one to have seen that.
Cassie
Raw Charge, an SBN Tampa Bay Lightning Blog. It's what's for dinner.
by Cassie McClellan on Aug 17, 2009 7:02 PM CDT up reply actions 0 recs
Whats the double M with an X below it stand for? It seems too exact to be part of the First Nation artwork around it
by Hansmoleman on Aug 17, 2009 6:58 PM CDT reply actions 0 recs
Roman numerals: 2010
classicblog.net
by Ryan Classic on Aug 17, 2009 7:01 PM CDT up reply actions 0 recs
Those Canada Cup sweaters from 76/81/84 are definitely the best design they’ve ever used.
by FourFeetOfCurl on Aug 17, 2009 7:33 PM CDT reply actions 0 recs
Horrible.
/voting closed
Glen Sather is a Hockey Genius.
http://glensathersucks.com/
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by poploser on Aug 17, 2009 8:05 PM CDT reply actions 0 recs
The low res jersey shots make the maple leaf look like it’s made out of suede, which would be at least as cool as the neat tribal design.
by Arenacale on Aug 17, 2009 8:47 PM CDT reply actions 0 recs
Pardon me, not suede, velvet. Please excuse my fabric ignorance.
by Arenacale on Aug 17, 2009 8:49 PM CDT up reply actions 0 recs
make it out of velour and I’ll change my vote to thumbs up
Glen Sather is a Hockey Genius.
http://glensathersucks.com/
http://twitter.com/ThGeneralissimo
by poploser on Aug 17, 2009 10:00 PM CDT up reply actions 0 recs
“I would drape myself in velvet if it were socially acceptable.”
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 17, 2009 10:57 PM CDT up reply actions 0 recs
you realize you run a serious risk of thread-jacking as soon as you post a seinfeld or simpsons quote.
Glen Sather is a Hockey Genius.
http://glensathersucks.com/
http://twitter.com/ThGeneralissimo
by poploser on Aug 18, 2009 7:14 AM CDT up reply actions 0 recs
Threaded comments make all things possible.
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 18, 2009 8:58 AM CDT up reply actions 0 recs
The intricacy of the Native art in the logo probably won’t show up so well on TV, but I think it’s going to make some sweet looking souveniers( hats, t-shirts, etc.).
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 17, 2009 9:00 PM CDT reply actions 0 recs
Way, way, way too busy. There’s a desperation for “Canadianism” here that smacks of hysteria.
by Thursday on Aug 17, 2009 9:23 PM CDT reply actions 0 recs
They did forget the silhouette of a stubby though.
by yrmom on Aug 17, 2009 10:02 PM CDT up reply actions 0 recs
So you’ll just be shelling out for the replica, then.
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 17, 2009 10:21 PM CDT up reply actions 0 recs
Now if only USA Hockey would change their horrendous jerseys…
"My face is my mask."
by jakeshapiro on Aug 17, 2009 9:37 PM CDT reply actions 0 recs
Hmmm
So I guess Canada really loves its Inuits.
Honestly, way too busy for me, looks like a graphic t-shirt smashed/hidden awkwardly inside a typical Team Canada jersey. Kudos for trying something new, and the idea of blending modernism with a classical symbol like the maple leaf is a good idea for bridging the gap between people that want change and people that want the same old same old, but the raw amount of stuff in there just looks trashy and cluttered. At least it looks good from a distance.
by DungeonK on Aug 18, 2009 12:59 AM CDT reply actions 0 recs
That’s not Inuit.
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 18, 2009 8:58 AM CDT up reply actions 0 recs
I don’t really care about having the design inside because unless you’re buying one what’s going inside won’t clearly be visible, but I like the rest of it. Simple lines in classic Red and White. Nice.
by Bosc Ulrich on Aug 18, 2009 8:28 AM CDT reply actions 0 recs
When is the roster chosen?
I want to get a specific players jersey, but I feel like they’re not picking the final roster too soon before the Olympics start.
by Its Cold In Here on Aug 18, 2009 10:07 AM CDT reply actions 0 recs
For the record, I do like the jersey. Not as much as the hockey player in the maple leaf, but well enough to buy one. Which is all Hockey Canada really cares about anyway.
But why does the leaf not have a stem? Someone pointed it out to me and now I can’t unsee it.
by Its Cold In Here on Aug 18, 2009 10:08 AM CDT up reply actions 0 recs
The final roster will be revealed in mid-December I believe.
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 18, 2009 10:54 AM CDT up reply actions 0 recs
Can I vote even though I don’t live in America’s Hat?
2008-2009 Colorado Avalanche: Dry Humping Mediocrity
by Mike @ MHH on Aug 18, 2009 2:06 PM CDT reply actions 0 recs
Because I did…
2008-2009 Colorado Avalanche: Dry Humping Mediocrity
by Mike @ MHH on Aug 18, 2009 2:06 PM CDT up reply actions 0 recs
Move up here to America Jr. Dry humping mountains has to hurt.
by Bosc Ulrich on Aug 19, 2009 7:58 AM CDT up reply actions 0 recs
Except I live in Oklahoma, so it’s more of a wind burn…
2008-2009 Colorado Avalanche: Dry Humping Mediocrity
by Mike @ MHH on Aug 19, 2009 8:58 AM CDT up reply actions 0 recs
Yeah, yeah…..where the wind comes something down the plain…we got it.
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 19, 2009 1:49 PM CDT up reply actions 0 recs
The word you’re looking for is “sweeping” and native Okies are pretty protective about that bloody song. I’m originally from Wyoming and then Mississippi. So when I left Wyoming, the population dropped by half, but when I got to Mississippi the average IQ tripled.
2008-2009 Colorado Avalanche: Dry Humping Mediocrity
by Mike @ MHH on Aug 20, 2009 9:14 AM CDT up reply actions 0 recs
Poploser mentioned Simpsons quotes above and nobody recognized mine? :(
by Bosc Ulrich on Aug 20, 2009 9:28 AM CDT up reply actions 0 recs
America's Hat
Covering the ugly bald spot that is North Dakota, since 1867.
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 18, 2009 2:57 PM CDT up reply actions 0 recs
Not to mention the giant beer gut of the Southeast… :)
You are validating my inherent mistrust of strangers.
by zyllyx on Aug 18, 2009 3:28 PM CDT up reply actions 0 recs
Why is America wearing a hat that’s bigger than its head?
Blogging on hockey at fromtherink.com
by James Mirtle on Aug 18, 2009 5:19 PM CDT up reply actions 0 recs
That’s how all the cool kids wear them.
I've seen enough to know that I've seen too much.
by Smoboy41 on Aug 18, 2009 5:22 PM CDT up reply actions 0 recs
The Queen dictated that if Canada was to be America’s Hat, then the design of said hat needed proper British influence:
by Arenacale on Aug 18, 2009 6:49 PM CDT up reply actions 2 recs
To offset our massive Southeast beer gut, of course. Aren’t you paying attention?
You are validating my inherent mistrust of strangers.
by zyllyx on Aug 18, 2009 7:33 PM CDT up reply actions 0 recs
You’re SOOOOOOOOOOOO 1980’s if you don’t know that…
2008-2009 Colorado Avalanche: Dry Humping Mediocrity
by Mike @ MHH on Aug 19, 2009 8:59 AM CDT up reply actions 0 recs
Why is America wearing a hat that’s bigger than its head?
Mirtle, you are just proving the stereotype that Canadians aren’t cool.
The 2009-10 Colorado Avalanche: Aiming for the Charity Point
Jibblescribbits: C'mon over and waste some time
by Jibblescribbits on Aug 19, 2009 10:54 AM CDT up reply actions 0 recs
Well we do know that “Fitty” is no longer cool.
by yrmom on Aug 19, 2009 4:51 PM CDT up reply actions 0 recs
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